Wednesday, November 30, 2016

Ten tips on how to build your Customers Loyalty in Lagos, Nigeria

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Building customer loyalty is one of the most important things for any business. Marketing research has shown that the cost for finding ...
Tuesday, November 29, 2016

Simple methods to creating a good Billboard Advert in Lagos, Nigeria

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Billboard advertisement is one of the most effective forms of advertising and as such it should beautiful entertaining and great enoug...
Monday, November 28, 2016

Reasons your Business needs a Marketing Plan in Lagos, Nigeria

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In today’s competitive and cluttered selling environment, business owners are striving to stand out from the crowd and to be the best a...
Friday, November 25, 2016

The importance of Using LED to advertise your business in Lagos, Nigeria

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LED is one of the best advertising methods in terms of creating brand awareness. Many businesses are relying on outdoor LED signs to c...
Wednesday, November 23, 2016

Why Television is still an influential marketing tool in Lagos, Nigeria

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Despite the growing strength of social networks, Television advertising is still the most influential medium in people’s buying decisio...
Monday, November 21, 2016

7 Reasons why you should constantly generate Innovative ideas for your business in Lagos, Nigeria

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There are multiple reasons why generation of innovative ideas can be critical to your business's success.  The world today has bec...
Friday, November 18, 2016

Is Newspaper still an effective advertising tool in Lagos, Nigeria

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Social media and Internet marketing has since been making traditional methods of marketing (especially print) fall by the wayside. T...
Thursday, November 17, 2016

Is Magazine still an effective advertising tool for businesses in Lagos, Nigeria

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For more than two decades magazines has been a vital and important way to reach customers and has overtime has proven its effectivenes...
Tuesday, November 15, 2016

15 ways on how to Use Word of Mouth Advertising To Promote Your Business In Lagos ,Nigeria

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Word-of-mouth advertising is crucial for every business (either big or small company), as one happy customer can steer dozens of new on...
Monday, November 14, 2016

Five Ways to Achieve Great Brand Identity in Lagos Nigeria

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What is brand identity? Brand Identity is a   visual   identity  of an organization.   It represents how an organization wants to be pe...
Friday, November 11, 2016

9 reasons you should utilize newspaper advertising in Lagos, Nigeria

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Not advertising is similar to being distant from everyone else in a dark room with the entryway shut. You know you are there, yet no...
Wednesday, November 9, 2016

8 Dos and Don’ts of Social Media Marketing in Lagos, Nigeria

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This is the digital age, and we have millions of businesses marketing their product and services on line, so how do you make your ow...
Tuesday, November 8, 2016

Difference between Advertising and Public Relations in Lagos, Nigeria

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Advertising and Public Relations are both designed to create brand awareness in a positive manner making it safe to say that Advertisin...
Monday, November 7, 2016

50 Marketing Approaches for Businesses in Lagos, Nigeria

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In Nigeria today there are more than a thousand businesses springing up every year, sale of products and services have however become m...
Friday, November 4, 2016

Questions to ask before hiring an Advertising Agency in Lagos, Nigeria

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There are many agencies in Nigeria, ranging from small, large to multinational agencies etc.   Advertising agency will lay down the be...
Wednesday, November 2, 2016

5 Ways to Make Your Brand Magnetic in Lagos, Nigeria

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Considering how fast and technology driven our world is presently, also given the rate at which numerous and various brands are springin...
Tuesday, November 1, 2016

5 Reasons your Magazine advertising is not generating sales in Lagos, Nigeria

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Just like all other forms of advertising, Magazine advertising campaign requires time, resources and coordination. That is why it fr...
Monday, October 31, 2016

Using BRT buses to effectively reach your target audience in Lagos, Nigeria

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What type of advertising medium can be used to effectively reach everybody in Lagos? It’s no other than  Transit buses Outdoor adverti...
Friday, October 28, 2016

Measuring the Effectiveness of Advertising Campaigns in Lagos, Nigeria

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Measuring the effectiveness of an advertising campaign is extremely important. Naturally, an effective advertisement should have stro...
Thursday, October 27, 2016

Managing your Company’s Brand in Lagos, Nigeria

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Your company’s brand is a “mark of distinction”, it's what differentiates your brand from your other competitors. Brand management ...